In this episode, Rajesh Jain (Netcore) speaks to Rahoul Anders, CEO of LSI Micro-Marketing Service India (MMS.IND), about Market Intelligence. "It has been an honour to discuss with Rajesh this topic and the importance for consumer data driven solutions in marketing and sales" - Rahoul, 30th October 2020
"Geomarketeer provides companies with fine-grained purchasing and supply insights. Individual neighbourhood blocks can be mapped and their spending patterns examined using a variety of filters such as consumer income, product purchase and lifestyle affinity. Superimposed with CV-19 data and an organisation’s distribution network, future challenges can be manoeuvred – for example, how to adapt supply chains, where goods of the right type and quantity are needed and which hotspots are likely to emerge." R. Anders, CEO - MMS.IND
Barclays Bank Fintech Innovation Centre RISE Mumbai featured us on the topic Covid-19 Data and Tool solutions supporting the industries in Supply Chain Optimisation and consumer demand forecasting.
MMS.IND has been recognised for the work we do and solutions provided for consumer data and market analytics and was nominated Winner by Accenture Ventures ‘Applied Intelligence’ Challenge 2019.
The judges selected the following winners based on innovative edge, business value and scalability: MMS.IND, which delivers geolocation-based intelligence using micro market focused data and analytics functionalities, delivered as a service.
Geomarketeer delivers geo-location based intelligence, using micro-market focused data and analytics functionalities on Software as a Service (Saas) platform. Geomarketeer allows organisations of any size to quickly get started with market research and data backed insights.
Founded by Dhruva Rajan & Rahoul Anders. Awarded 2017 by RAI (Retail Association India) with the Innovation ReTech Prize India