Lifestyle Affinity Segments networked with income- and socio-demographic groupings enable the adjustment of the marketing mix sharp-targeting actual high potential prospects.
Locality „Shahdara“ in Delhi consists of more than 170 micro-market grids, each of them qualified by the predominant LSI: MMS.IND Lifestyle Segmentation India Group of its residing population.
Locality „Shahdara“ in Delhi by distribution of monthly household – level income: ESI
(MMS.IND Economic Segementation India)
MMS.IND (LSI Micro-Marketing Service India Pvt. Ltd.)
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